Rad Toy Library will be an exciting new program for the community of Kew, offering a revolutionary ‘click and deliver’ service for its members during the pandemic. Virtual marketing events and social media promotions will help to increase opportunities for members to stay connected and feel socially included whilst the Library alternatively operates. A new app focusing on UX design for kids will be engaging and fun, to empowering them to take the reigns in choosing which toys they would like each month. Printed welcome packs are sent to members to teach them about the positive benefits of borrowing rather than buying toys, to educate the younger generation on the doing their bit to look after the planet.